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Page 16 THE VILLADOM TIMES I • January 15, 2014
Digital gym can help with keeping resolutions
This New Year, tens of millions of Americans made res-
olutions. At least a quarter of them resolved to lose weight
or exercise more, but fewer than 10 percent will wind up
keeping their resolutions.
Koko, the world’s first digital gym – now in 28 states
– is offering a new way for Americans to stick to their fit-
ness resolutions using the very latest digital technologies.
Starting in January 2014, anyone can receive a free
guest pass to visit the Koko FitClub Northern New Jersey
locations in Franklin Lakes & Wyckoff for a complimen-
tary fitness assessment and workout session on Koko’s
innovative exercise equipment. They can also participate
in a 15 day, no-obligation trial to have the full Koko digi-
tal gym experience. Visit franklinlakes.kokofitclub.com or
wyckoff.kokofitclub.com and download the pass or stop by
the club.
Koko is a leader of the digital fitness revolution. Most
fitness gadgets passively monitor body movements, heart-
beat, and other basic information. Koko created the first
truly digital fitness club, a place where challenging cardio
and strength workouts are based on the latest exercise sci-
ence and guided by the most sophisticated digital tools.
Every workout is tracked and analyzed in the cloud, with
the user’s data accessible 24/7 on all their devices.
Koko has the highest member-retention rate in the U.S.
fitness industry. While two-thirds of all gym memberships
go unused, 67 percent of Koko members have worked out
in the last 30 days. Since the first club opened, Koko mem-
bers have completed over five million workout sessions,
lifted 18.1 billion pounds, and burned 834 million calo-
ries. “The Koko experience is radically different from
everything in the history of fitness,” said Koko CEO Mike
Lannon, “Our mission is simple. We’re using the most pow-
erful technologies of our time to make it easier for people
everywhere to lead healthy, happy lives.”
Koko FitClub, founded in Boston in 2008 as the world’s
first digital gym, has more than 125 company-owned and
franchised clubs in 28 states. Koko’s patented Smartrain-
ing™ system uses advanced digital technologies to offer a
completely new fitness experience, providing all the ben-
efits of a 90-minute workout in 45 minutes. Koko recently
made Entrepreneur magazine’s coveted “Franchise 500”
list. A local Wyckoff family, with roots in the community,
obtained the club development rights and opened these two
locations in April/May 2013. Additional locations are in
development. Koko FitClub of Franklin Lakes is located in the Frank-
lin Crossing Shopping Center at 820 Franklin Avenue. Call
(201) 847-0056 or visit franklinlakes.kokofitclub.com.
Koko FitClub of Wyckoff is located in the Boulder Run
Shopping Center at 319 Franklin Avenue. Call (201) 848-
5600 or visit wyckoff.kokofitclub.com.